Golf's new opportunity to grow

A huge rise in the value of the outdoors could see new people turning to golf.

That’s the view of Jim Croxton, leading industry figure and CEO of BIGGA.

Croxton also highlights the increased value of spending time with loved ones as another aspect which plays into the ‘massive positives’ golf can offer.

“There’s a chance to appeal to people who have been cooped up for weeks and months to say – consider golf.”

“The idea of spending time with people you like, in a great environment, in the outdoors, in a healthy way, has got to be an opportunity for us.”